Take It On the
Road
Go beyond sampling to effective mobile brand-building
Oscar Mayer Wienermobile. Need we say more about how effective the right
mobile marketing program can be...or how it can build customer loyalty
and brand-identification for generations? When you bring your brand to
where your customers are, instead of asking them to come to you, you
show them you're ready to go the extra mile. It's a connection based
on caring.
Event Marketing Group can't promise you a Wienermobile-level slam-dunk...but
we can promise the expertise, the creative energy combined with strategic
good sense and budget sensitivity to bring your brand to your customers
successfully.
Event Marketing Group provides:
- Marketing research: where are your customers likely to be, and what
do they want to experience there?
- Strategic analysis of locations, schedules, opportunities in your
markets
- Concept development and implementation of the best presentation for
your image and the context
- Financial management
- Development of partnerships if appropriate (for example, vendor participation
in sampling or gifting programs; non-profit recipients for proceeds
in each market; local entertainment connections)
- Tour scheduling and planning
- Goods management
- Field staffing, training and management
- Grassroots marketing to create a buzz for your product